Case Study
CarSupermarket.com
Executive summary
- Imagine a nationwide used car supermarket with 12 locations, ready to take their online game to the next level.
- That's where Carsupermarket.com found themselves, and they turned to Non-Stop, the creative superheroes of social media management, video production, photography, and content creation.
- Together, they embarked on a mission to transform the digital landscape and build a powerful brand.
PROBLEM STATEMENT
- Carsupermarket.com had all the ingredients to dominate the automotive sector, but their online presence was lacking.
- Their social media channels were like ghost towns, while their competitors were getting all the attention.
- Plus, they needed to up their recruitment game and become the go-to destination for top talent.
SOLUTION AND EXECUTION
- Enter Non-Stop, armed with a custom-made solution that hit all the right spots. A dream team of digital experts, including a dedicated account manager, videographer, content creator, and photographer, joined forces with Carsupermarket.com.
- They rolled up their sleeves and dove headfirst into social media management for Facebook, Instagram, LinkedIn, and the hottest platform on the block, TikTok.
- But that's not all-video production, photography, and content creation also took center stage. Regular visits to the branches ensured fresh, eye-catching content that showcased the brand's personality and the amazing people behind it.
Results
- Carsupermarket.com went from zero to over 11,000 followers on TikTok in just a year, racking up mind-boggling numbers-10 million views and 550,000 likes! But the magic didn't stop there. Facebook, Instagram, and Linkedin underwent a jaw-dropping transformation.
- Organic engagements skyrocketed by a whopping 80% in 12 months, while organic impressions soared by over 167% during the same period. The team at Carsupermarket.com couldn't stop singing Non-Stop's praises, not just for their exceptional social media management but also for the positive impact on their recruitment efforts.
- By teaming up with Non-Stop, Carsupermarket.com revolutionised their online presence, became the talk of the town, and drove remarkable business results.
